I was brought on to help the Oregon Symphony let people know about the exciting performers coming to town over the next year, as well as to unveil their new branding. The only guardrails were that we had to draw from their existing library of content.

I worked with a team at Sockeye as writer + creative director to develop three slightly tongue-in-cheek spots that highlight the incredible feeling of experiencing a live orchestra; while ensuring people understood that our symphony was not an overly stuffy or serious institution, but a welcoming and inclusive space.

Roles: Creative Director, Writer, Editor, Motion Graphics

Other Credits:

Agency: Sockeye

Producer: Gabriella Gaytan-Mares

Sound Mixer: Jebarri Dean